Vivian Jones (April 1, 1957 – October 27, 2025) was a highly influential Jamaican-born British reggae singer and a pioneer of the Lovers Rock genre.
Born in Trelawny Parish, Jamaica, Jones moved to the UK in 1967 at age ten. He began his career on reggae sound systems in North West London and performed with bands like The Spartans and The Doctor Birds before going solo in 1980.Â
Lovers Rock Pioneer:Â He became a cornerstone of British lovers rock with major hits such as “Sugar Love,” “Strong Love,” and “Gimme More Love”.
Roots Reggae: Beyond romantic tracks, he was deeply respected in the roots reggae scene, notably for his 1987 collaboration with Jah Shaka on the album Jah Works.
Imperial House Label: In the 1990s, he established his own label, Imperial House, which allowed him to maintain artistic independence and release both lovers rock and roots-oriented music like the album Iyaman (1994).
Recognition:Â In 1991, he was named “Best Male Artist” at the British Reggae Industry Awards.Â
Recent Years and Passing
Jones remained active in his final years, recording in Jamaica with the legendary rhythm section of Sly and Robbie and producer Bobby Digital.Â
He passed away on October 27, 2025, at the age of 68. Following his death, the reggae community held numerous tributes, including a remembrance gathering in Wembley on November 4, 2025.Â
For a heartfelt tribute to the legendary singer and a look at his lasting impact on the reggae world.
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